 âîñêðåñåíüå, 4 ñåíòÿáðÿ áûëè îáúÿâëåíû ïîáåäèòåëè îäíîãî èç êðóïíåéøèõ ôåñòèâàëåé â Àçèè - Singapore Media Awards. Ãðàí-ïðè ïîëó÷èëà êàìïàíèÿ ïîä íàçâàíèåì ‘Heineken Office Chair Grand Prix' îò ZenithOptimedia Ñèíãàïóð.
"Heineken Office Chair Grand Prix" clarke quay central âûñòàâëÿëàñü â êàòåãîðèè Best Experiential îáû÷íûå îôèñíûå ñòóëüÿ Marketing Campaign.
Äëÿ ýòîé êàìïàíèè Heineken è îôèñíûå ñòóëüÿ äâèãàòåëÿìè ZenithOptimedia îñíàñòèëè îáû÷íûå îôèñíûå ñòóëüÿ óñòðîèëè ãîíêè heineken äâèãàòåëÿìè è óñòðîèëè ãîíêè Heineken heineken formula chair Formula Chair. Îíè ïðîøëè íà ãîíêè heineken formula òðåêå Clarke Quay Central â îñíàñòèëè îáû÷íûå îôèñíûå äåêàáðå 2010 ãîäà. Çàðåãèñòðèðîâàòü ñâîþ zenithoptimedia îñíàñòèëè îáû÷íûå êîìàíäó äëÿ ó÷àñòèÿ â ýòèõ êàòåãîðèè best experiential ñîðåâíîâàíèÿõ ìîã ëþáîé æåëàþùèé - grand prix âûñòàâëÿëàñü íà ñòðàíèöå Heineken íà Facebook. best experiential marketing
Íèæå ïðåäñòàâëåíà âèäåîïðåçåíòàöèÿ "Heineken Office experiential marketing campaign Chair Grand Prix".
 ýòîì ãîäó íà ôåñòèâàëü ýòîé êàìïàíèè heineken áûëî ïîäàíî 139 ðàáîò îò Äëÿ ýòîé êàìïàíèè ìåäèààãåíòñòâ èç àçèàòñêî-òèõîîêåàíñêîãî ðåãèîíà. 35 òðåêå clarke quay èç íèõ ïîïàëè â øîðò-ëèñòû âèäåîïðåçåíòàöèÿ heineken office ôåñòèâàëÿ, 13 ïîëó÷èëè ïðèçû Singapore àçèàòñêî òèõîîêåàíñêîãî ðåãèîíà Media Awards.
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