Книги по рекламе, маркетингу, PR и дизайну

Серия книг "Creating Success Series"

• How to Organise Yourself Many people find it hard to get on top of their workload. They constantly bounce from one task to another and struggle to prioritize, which can have a serious impact on productivity. How to Organize Yourself helps readers develop effective ......

• Successful Project Management Successful Project Management, 4th edition, is an essential guide for anyone who wants to improve the success rate of their projects. It will help managers to maintain a balance between the demands of the customer, the project, the team and the ......

• Successful Time Management The increasing pressure to achieve makes time management a vital skill. Successful Time Management contains tips and techniques that can help anyone review and assess their own time management and adopt new work practices to improve it. It ......

• How to Write a Business Plan Starting with the premise that there`s only one chance to make a good impression, How to Write a Business Plan covers all the issues involved in producing a business plan - from profiling competitors and forecasting market development, to the ......

• How to Write Reports and Proposals Clear and concise communication is of paramount importance in business relations. The 3rd edition of How to Write Reports and Proposals continues to provide practical pointers for anyone who needs to impress, convince or persuade colleagues or ......

• Improve Your Communication Skills Excellent communication skills are vital in today`s workplace. Whether keeping the interest of a large audience, impressing a potential employer or simply winning the argument at an important meeting, sounding the part is key. This 3rd edition ......

• Taking Minutes of Meetings Minutes are vital to the success of meetings. Attendees rely on them for information they may have missed, and they serve as an essential communications tool for non participants. In addition, the action points highlighted in minutes act as a ......

• Decision Making and Problem Solving Line managers and leaders of all levels need to ensure that problems are solved in the optimal way and that the ideas and innovations for tomorrow`s business flow freely. Decision Making and Problem Solving helps them master the processes of ......

• Develop Your Leadership Skills Develop Your Leadership Skills is John Adair`s most accessible title on leadership. Full of exercises and checklists, it can help boost confidence levels and guide and inspire anyone on their journey to becoming a leader of excellence. ......

• How to Deal with Stress Written by two internationally-recognized experts in the field of stress management, the book shows how to identify the underlying causes of stress and how to set out a clear plan to manage both the causes of stress and its effects. Aimed at the ......

• Dealing with Difficult People Workplaces are filled with all types of people, and some of them can be very difficult to get along with. By understanding difficult people and their behaviors, a savvy individual can resolve the awkward and problematic situations created by ......

• Develop Your Assertiveness Develop Your Assertiveness offers simple techniques to enable professionals, students and job seekers to speak up and say what they mean at work and at home. Packed with examples and exercises, it is a self-help guide covering topics such as: ......

• Develop Your Presentation Skills Oral presentation skills are a great career-building asset. This book takes a step-by-step approach to developing a great presentation, from unpacking the original brief, to understanding what an audience wants, to constructing compelling ......

• Effective NLP Skills Neuro Linguistic Programming (NLP) can be a powerful communications tool. It offers an in-depth understanding of how people communicate and how to use that knowledge to maximize the effectiveness of interpersonal relationships. Effective NLP ......