Книги по рекламе, маркетингу, PR и дизайну

Книги издательства "Taschen"

• Logo Design: Volume 2 In this follow-up to our immensely successful first volume, you`ll find over 2,000 logos as well as special case-study features on brand identities such as MTV and Wrangler. Top design and branding offices featured include MetaDesign, Saffron ......

• Logobook Ludovic Houplain H5 studio director and co-director of the film Logorama, conducted an extensive year-long research project, collecting over 40,000 symbols and trademarks that represent our world today. This archive is the foundation of this ......

• D&AD 50 Years Celebrating 50 years of outstanding creativity in design and art direction. The annual D&AD Awards honor outstanding creativity, originality, technical excellence, and innovation in design and advertising. Every year, thousands of entrants ......

• D and AD 2012 The prestigious annual for creative professionalsHere comes the 2012 edition of the highly-coveted annual from D&AD featuring the year’s best creative work. The D&AD awards panel judges over 20,000 works from design studios, advertising ......

• Architecture Now! Eat Shop Drink Some of the most spectacular architectural designs of the moment have to do with our most basic needs: eating, drinking, and shopping. Restaurants, bars, and boutiques are the substance of this new book that puts an emphasis - like all volumes ......

• The Package Design Book 2 Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from ......

• 1000 Chairs / Die Stuhle / Les chaises More than any other piece of furniture, the chair has been subjected to the wildest dreams of the designers. The particular curve of a back-rest, or the twist of a leg, the angle of a seat or the colour of the entire artefact all reflect the ......

• M. C. Escher: The Graphic Work M.C.Escher was born in 1898 in Leeuwarden (Netherlands). He received his first drawing lessons during secondary school from F.W.van der Haagen, who also taught him the block printing, thus fostering Escher`s innate graphic talents. From 1912 to ......

• Bamboo Style: Exteriors Interiors Detail The many uses of beautiful bamboo Besides feeding pandas and making a yummy addition to many Asian dishes, bamboo is also used as a building material, both functional and decorative. The dried stems are extremely sturdy and lend themselves to a ......

• Valentines: Vintage Holiday Graphics While it may be true that our annual celebration of love began as a pagan feast of the flesh in third century Rome, that shouldn't stop anyone from enjoying this charming collection of Valentine's Day ephemera. From cards to candy boxes, party ......

• Industrial Design A-Z If you take even the slightest interest in the design of your toothbrush, the history behind your washing machine, or the evolution of the telephone, you'll take an even greater interest in this new book. Individual designers and design firms ......

• The Art of Bollywood Hand-painted movie posters that made Bollywood a winner. Since its inception in the second decade of the 20th century, the Bombay-based Indian film industry - Bollywood - has developed a unique visual language, articulated by the vivid ......

• True Crime Detective Magazines 1924-1969 At the height of the Jazz Age, when Prohibition was turning ordinary citizens into criminals and ordinary criminals into celebrities, America's true crime detective magazines were born. "True Detective" came first in 1924, and by 1934, when the ......

• The App and Mobile Case Study Book This guide focuses on what is a must for all brands if they are to be leaders in the future: being mobile. From applications for mobile devices, such as phones and tablets, to mobile websites, the book includes over 80 stories of how each has ......

• D&AD 09: The Best Advertising and Design in the World The professional`s annual - finally available to the public. TASCHEN has teamed with D&AD to make its previously exclusive and highly-coveted Annual - featuring the year`s best creative work - available to the public. The awards panel judges ......